{"id":2986,"date":"2026-09-04T07:24:16","date_gmt":"2026-09-04T10:24:16","guid":{"rendered":"https:\/\/radioclanfm.com\/racingmag\/?p=2986"},"modified":"2026-09-04T07:24:16","modified_gmt":"2026-09-04T10:24:16","slug":"del-hibrido-al-100-electrico-toyota-acelera-su-transformacion-en-la-argentina","status":"publish","type":"post","link":"https:\/\/radioclanfm.com\/racingmag\/2026\/09\/04\/del-hibrido-al-100-electrico-toyota-acelera-su-transformacion-en-la-argentina\/","title":{"rendered":"Del h\u00edbrido al 100% el\u00e9ctrico: Toyota acelera su transformaci\u00f3n en la Argentina"},"content":{"rendered":"
La automotriz ampl\u00eda su oferta local con la nueva generaci\u00f3n de la RAV4, que por primera vez incorpora versiones h\u00edbridas enchufables, y el bZ4X, su primer modelo completamente el\u00e9ctrico en el pa\u00eds.<\/p>\n
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La transformaci\u00f3n de la industria automotriz ya no pasa solamente por imaginar c\u00f3mo ser\u00e1n los veh\u00edculos del futuro, sino por ampliar las alternativas disponibles en el presente. H\u00edbridos, h\u00edbridos enchufables y modelos completamente el\u00e9ctricos comienzan a convivir en las calles y responden a diferentes necesidades, h\u00e1bitos de uso e infraestructura.<\/p>\n<\/div>\n
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En ese escenario,\u00a0Toyota dio un nuevo paso en la Argentina con dos lanzamientos que ampl\u00edan su gama de veh\u00edculos electrificados<\/strong>: la sexta generaci\u00f3n de la RAV4 y el bZ4X. La primera suma por primera vez variantes h\u00edbridas enchufables (PHEV), mientras que el segundo se convierte en el primer veh\u00edculo 100% el\u00e9ctrico que la compa\u00f1\u00eda comercializa en el mercado argentino.<\/p>\n<\/div>\n
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La novedad se inscribe dentro de Beyond Zero, la visi\u00f3n global con la que Toyota busca avanzar hacia la neutralidad de carbono. Su estrategia parte de una premisa: no existe una \u00fanica tecnolog\u00eda capaz de responder a todas las necesidades de movilidad. Por eso, la compa\u00f1\u00eda apuesta a un enfoque de m\u00faltiples caminos, denominado Multi-Pathway, que contempla h\u00edbridos (HEV), h\u00edbridos enchufables (PHEV), el\u00e9ctricos a bater\u00eda (BEV) y veh\u00edculos con celdas de combustible de hidr\u00f3geno (FCEV).<\/p>\n<\/div>\n
<\/picture>Nueva RAV4: la sexta generaci\u00f3n del SUV incorpora por primera vez en la Argentina versiones h\u00edbridas enchufables, capaces de recorrer hasta 142 kil\u00f3metros en modo 100% el\u00e9ctrico.<\/span><\/div>\n
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El recorrido local comenz\u00f3 hace m\u00e1s de 15 a\u00f1os. En 2009, Toyota introdujo el Prius en la Argentina y desde entonces comercializ\u00f3 m\u00e1s de 55.000 veh\u00edculos electrificados. A esa historia se incorporaron modelos como Corolla y Corolla Cross h\u00edbridos y, m\u00e1s recientemente, Yaris Cross. Actualmente, uno de cada dos Corolla y Corolla Cross que se venden en el pa\u00eds corresponde a una versi\u00f3n h\u00edbrida.<\/p>\n<\/div>\n
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El salto enchufable de un cl\u00e1sico<\/h2>\n<\/div>\n
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Uno de los protagonistas de esta nueva etapa es un nombre conocido. La sexta generaci\u00f3n de la RAV4 desembarca con tres versiones: Limited HEV, XSE PHEV y GR-Sport PHEV, todas con tracci\u00f3n integral AWD. El modelo que ayud\u00f3 a impulsar el concepto de SUV moderno mantiene as\u00ed su perfil aventurero, pero incorpora una alternativa in\u00e9dita hasta ahora en su oferta argentina.<\/p>\n<\/div>\n
<\/picture>La Nueva RAV4 renueva su dise\u00f1o y suma alternativas h\u00edbridas e h\u00edbridas enchufables, con tracci\u00f3n integral y mayor autonom\u00eda el\u00e9ctrica.<\/span><\/div>\n
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La principal novedad est\u00e1 en las versiones h\u00edbridas enchufables. A diferencia de un h\u00edbrido convencional, que recupera energ\u00eda durante la marcha y no necesita conectarse a la red, el PHEV incorpora una bater\u00eda de mayor capacidad que tambi\u00e9n puede cargarse externamente. De esa manera, permite realizar buena parte de los recorridos cotidianos utilizando solamente energ\u00eda el\u00e9ctrica y conservar el motor de combusti\u00f3n para trayectos m\u00e1s extensos.<\/p>\n<\/div>\n
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En la nueva RAV4, el sistema combina un motor naftero de 2.5 litros con motores el\u00e9ctricos para alcanzar una potencia m\u00e1xima conjunta de 329 CV. Su bater\u00eda de 22,7 kWh permite recorrer hasta 142 kil\u00f3metros en modo completamente el\u00e9ctrico y superar los 1.000 kil\u00f3metros de autonom\u00eda combinada con la bater\u00eda cargada y el tanque lleno.<\/p>\n<\/div>\n
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El SUV tambi\u00e9n estrena el nuevo lenguaje de dise\u00f1o de Toyota, con un frontal denominado \u201cHammerhead\u201d, \u00f3pticas LED en forma de C y una silueta que conserva la identidad robusta del modelo. En el interior incorpora instrumental digital de 12,3 pulgadas y una pantalla multimedia de 12,9 pulgadas, adem\u00e1s de nuevas funciones de conectividad, confort y seguridad.<\/p>\n<\/div>\n
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El primer Toyota 100% el\u00e9ctrico del pa\u00eds<\/h2>\n<\/div>\n
<\/picture>Toyota bZ4X. El primer veh\u00edculo 100% el\u00e9ctrico de la marca en el pa\u00eds ofrece tracci\u00f3n integral, 343 CV de potencia y una autonom\u00eda de hasta 480 kil\u00f3metros.<\/span><\/div>\n
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El otro gran salto est\u00e1 representado por el bZ4X. Su llegada marca la entrada formal de Toyota en el mercado argentino de veh\u00edculos el\u00e9ctricos a bater\u00eda: no cuenta con motor de combusti\u00f3n y toda la energ\u00eda necesaria para desplazarse proviene de una bater\u00eda que se recarga mediante una fuente externa.<\/p>\n<\/div>\n
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El SUV incorpora dos motores el\u00e9ctricos, uno en cada eje, que entregan una potencia m\u00e1xima conjunta de 343 CV. La bater\u00eda de 73,1 kWh le permite alcanzar hasta 480 kil\u00f3metros de autonom\u00eda y acelerar de 0 a 100 km\/h en 5,1 segundos.<\/p>\n<\/div>\n
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Puertas adentro, el bZ4X suma una pantalla t\u00e1ctil de 14 pulgadas, doble cargador inal\u00e1mbrico para smartphones, regulaci\u00f3n el\u00e9ctrica y ventilaci\u00f3n en las butacas delanteras, calefacci\u00f3n en ambas filas y espejo retrovisor digital.<\/p>\n<\/div>\n
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La estrategia de electrificaci\u00f3n tambi\u00e9n alcanza a la producci\u00f3n. En su planta de Z\u00e1rate, donde fabrica Hilux, SW4 y Hiace para distintos mercados de Am\u00e9rica Latina, Toyota utiliza energ\u00eda el\u00e9ctrica de fuentes renovables y apunta a alcanzar la neutralidad de carbono en sus operaciones para 2035.<\/p>\n<\/div>\n
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Con la nueva RAV4 y el bZ4X, Toyota suma dos piezas que hasta ahora faltaban en su oferta argentina: el h\u00edbrido enchufable y el el\u00e9ctrico a bater\u00eda. As\u00ed, una gama que comenz\u00f3 a electrificarse hace m\u00e1s de 15 a\u00f1os con el Prius ampl\u00eda sus posibilidades y refleja un cambio que atraviesa a toda la industria: distintas tecnolog\u00edas empiezan a convivir para responder a diferentes maneras de usar el auto.<\/p>\n<\/div>\n
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Brand Studio para Toyota<\/em><\/strong><\/p>\n<\/div>\n
La automotriz ampl\u00eda su oferta local con la nueva generaci\u00f3n de la RAV4, que por primera vez incorpora versiones h\u00edbridas enchufables, y el bZ4X, su primer modelo completamente el\u00e9ctrico en el pa\u00eds. La transformaci\u00f3n de la industria automotriz ya no pasa solamente por imaginar c\u00f3mo ser\u00e1n los veh\u00edculos del futuro, sino por ampliar las alternativas […]<\/p>\n","protected":false},"author":1,"featured_media":2987,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"no","rop_publish_now_accounts":{"facebook_122102404052393795_1002918459575044":""},"rop_publish_now_history":[{"account":"facebook_122102404052393795_1002918459575044","service":"facebook","timestamp":1788517486,"status":"success"}],"rop_publish_now_status":"done","footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[10],"tags":[],"class_list":["post-2986","post","type-post","status-publish","format-standard","has-post-thumbnail","category-infomotor"],"jetpack_publicize_connections":[],"yoast_head":"\n
Del h\u00edbrido al 100% el\u00e9ctrico: Toyota acelera su transformaci\u00f3n en la Argentina - RACING MAG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/radioclanfm.com\/racingmag\/2026\/09\/04\/del-hibrido-al-100-electrico-toyota-acelera-su-transformacion-en-la-argentina\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Del h\u00edbrido al 100% el\u00e9ctrico: Toyota acelera su transformaci\u00f3n en la Argentina - RACING MAG\" \/>\n<meta property=\"og:description\" content=\"La automotriz ampl\u00eda su oferta local con la nueva generaci\u00f3n de la RAV4, que por primera vez incorpora versiones h\u00edbridas enchufables, y el bZ4X, su primer modelo completamente el\u00e9ctrico en el pa\u00eds. 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![\"Nueva](\"https:\/\/www.clarin.com\/img\/2026\/08\/28\/kZXUgLrGY_720x0__1.jpg\")
<\/picture>Nueva RAV4: la sexta generaci\u00f3n del SUV incorpora por primera vez en la Argentina versiones h\u00edbridas enchufables, capaces de recorrer hasta 142 kil\u00f3metros en modo 100% el\u00e9ctrico.<\/span><\/div>\n![\"La](\"https:\/\/www.clarin.com\/img\/2026\/08\/28\/rPBC-ViYS_720x0__1.jpg\")
<\/picture>La Nueva RAV4 renueva su dise\u00f1o y suma alternativas h\u00edbridas e h\u00edbridas enchufables, con tracci\u00f3n integral y mayor autonom\u00eda el\u00e9ctrica.<\/span><\/div>\n![\"Toyota](\"https:\/\/www.clarin.com\/img\/2026\/08\/28\/Nl38Jae5__720x0__1.jpg\")
<\/picture>Toyota bZ4X. El primer veh\u00edculo 100% el\u00e9ctrico de la marca en el pa\u00eds ofrece tracci\u00f3n integral, 343 CV de potencia y una autonom\u00eda de hasta 480 kil\u00f3metros.<\/span><\/div>\n